Sipar and Total Cambodge launched a new campaign on the road Safety

Sipar and Total Cambodge Launched a New Campaign : on the road to SafetySipar and Total Cambodge Launched a New Campaign : on the road to Safety

Road accidents remain one of the first causes of fatalities in Cambodia, therefore, Sipar and Total Cambodge are partners again in order to continue to fight against illiteracy and to promote the Road Safety to students with the new tool “Road Safety Cube” fully designed by TOTAL Group.

As part of the United Nations Decade of Action for Road Safety 2011-2020, initiated by the World Health Organization, TOTAL launched a new international campaign called "On the road to safety." Total collaborates with Sipar for dissemination in Cambodia.

This campaign aims to educate children from primary schools about the road and its risks. The campaign is planned to be introduced in 5 primary schools in Cambodia during 2016. The “Road Safety Cube” will be presented in Phnom Penh and in two provinces to 1000 beneficiaries until the end of 2016.

The kick-start of this program was an event that happened on the 13th of June 2016 at Bun Rany Oudomsamakum in Prey Veng Province, a village located two hours far from Phnom Penh. It was an atypical and animated way to start the week for the students. TOTAL Cambodge Team, Sipar and locals representatives had dedicated the whole morning to the Total Road Safety Cube and what it gathers: lessons with colourful books, elements to build roads, signals, pedestrian crossings, box of coloured pencils for each student, stickers and more. During the session, children were involved and motivated to know more about the Road Safety. At the end of the lesson facilitated by a SIPAR mobile librarian, they have participated to a contest, and the winners received gifts (T-shirts, books...) provided by Total Cambodge and Sipar.



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